News

Welcome to #WiMMeets - a series of short interviews with marketing leaders from across Africa and around the world. The series will present a different side to senior professionals with the aim to share the things that matter to them and inspire others. In this interview, we sat down with Gillian Hammah, the Group CMO at Databank Group. She has over 25 years’ experience in financial services. She leads a Marketing team comprised of project managers, copywriters and graphic designers, plus a sales team of over 120 staff across 19 branches.

Continue Reading




Welcome to #WiMMeets - a series of short interviews with marketing leaders from across Africa and around the world. The series presents a different side to senior professionals with the aim to share the things that matter to them and inspire others. In this interview, we sat down with Khensani Nobanda, Group Executive for Marketing and Corporate Affairs at Nedbank Group. As both the executive in charge of marketing, and a member of the Nedbank Group executive leadership, Khensani ensures the cohesive and consistent alignment between marketing messaging, brand positioning and business objectives across the group, while also providing strategic input into various Nedbank structures, committees, and partnerships.

Continue Reading




Welcome to #WiMMeets - a series of short interviews with marketing leaders from across Africa and around the world. The series will present a different side to senior professionals with the aim to share the things that matter to them and inspire others. In this interview, we sat down with Zara Abbey, the CMO at SnooCODE: With over a decade of experience in the Film, Marketing & Advertising, and Tech industries, Zara draws on her multidisciplinary knowledge to craft quality strategy and communications for diverse audiences – from persuading emergency services around Africa to adopt more efficient technologies to educating citizens on pursuing healthier lifestyles.

Continue Reading




Welcome to #WiMMeets - a series of short interviews with marketing leaders from across Africa and around the world. The series will present a different side to senior professionals with the aim to share the things that matter to them and inspire others. In the first in our series #WiMMeets our very own Andrea Djan-Krofa, Director and Head of Africa at WiM: Andrea heads up the Africa operations of Women in Marketing (WiM) CIC - a global network of senior level women (and male advocates) in the marketing, advertising and communications fields, created to educate, inspire, connect and recognise the contribution women make to industry and society. Andrea launched WiM Africa in Durban, South Africa in 2018 at the Loeries Creative Week.

Continue Reading




Women have faced challenges in being seen and treated as equals to their male counterparts since the beginning of time. The effects of the COVID-19 global pandemic have in many ways worsened this situation. New challenges have arisen, not least of which include: a widening gender pay gap, lack of sponsorship, increasing burnout and women rising as stronger leaders, yet still having their work unrecognised.

Continue Reading




Women in Marketing (WIM) CIC is pleased to announce the Women in Marketing Africa (WiM Africa) network in partnership with the Unstereotype Alliance South Africa chapter and Google, launches the Real Talk Series. A series of open and frank conversations with women - senior professionals, industry leaders and business owners - on what it has taken to get to and stay at the top of their game.

Continue Reading




The African Marketers Conference, hosted by the Top Marketers Club, brings together the greatest sales and marketing minds each year from Kenya and beyond to learn, share and discover the latest marketing tools and techniques. WiM Africa lead, Andrea Djan-Krofa, attended the conference on Friday 3rd December 2021, along with 120 of the most senior marketers from East Africa.

Continue Reading




The 2021 Global WiM Award shortlist has been announced and as we prepare for the Awards Ceremony is set to take place very soon, we shine a spotlight on the amazing shortlisted women from across the continent. For the fourth edition of the Africa Spotlight Series we speak to Zama Khumalo, Founder of Itheku Connect in South Africa.

Continue Reading




The 2021 Global WiM Award shortlist has been announced and as we prepare for the Awards Ceremony is set to take place very soon, we shine a spotlight on the amazing shortlisted women from across the continent. For the third edition of the Africa Spotlight Series we speak to Sandra Arinaitwe, Marketing Manager for Rocket Health in Uganda.

Continue Reading




The 2021 Global WiM Award shortlist has been announced and as we prepare for the Awards Ceremony is set to take place very soon, we shine a spotlight on the amazing shortlisted women from across the continent. For the second edition of the Africa Spotlight Series we speak to Nobuntu Ndlovu, Group Digital and Brand Executive for Cresta Hotels in South Africa.

Continue Reading