The 2024 Global WiM Awards shortlist has been announced, celebrating exceptional women who embody this year’s theme of "Exemplary." As we look forward to the upcoming Awards Ceremony, we spotlight the remarkable talent and achievements of the shortlisted nominees from across the continent.
For the second of the shortlisted nominees from the WiM Africa community, we speak with Buyi Mafoko, Managing Director of Matte BLK in South Africa.
WiM Africa: How does this year’s theme "Exemplary – deserving imitation; serving as an outstanding model or example; embodying the highest standards of excellence; exceptionally good; setting a benchmark for others to aspire to” resonate with you and your work?
WiM Africa: Marketing can have such a powerful social impact. How do you see your work contributing to larger societal change?
WiM Africa: In what ways has your background or heritage influenced your approach to marketing and leadership?
WiM Africa: What advice would you give to other women aspiring to make a mark in the marketing world?
Check out all the 2024 Global WiM Awards Shortlisted nominees.
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