Women in Marketing Africa (WiM Africa) has partnered with the International Advertising Association (IAA) UK to deliver the IAA UK COMPASS: Africa Summit – The Future Reimagined: Rethinking African Brands, taking place on 12 March 2026 at Fordham University London
12 February 2026
By Dr Sizakele MarutlulleCreative Strategist, Leadership Advisor & Director of Global Engagement, Gordon Institute of Business Science (GIBS) In this thoughtful and timely piece for ACUMEN, the official magazine of the Gordon Institute of Business Science, Sizakele makes a compelling case for why Chief Marketing Officers should be represented at board level.