18 March 2025
In today’s fast-paced, technology-driven world, Artificial Intelligence (AI) is rapidly transforming how we work and interact. This shift raises an important question: is AI a threat or an opportunity for humanity - especially for the creative and marketing industries, where innovation and originality are paramount? In its inaugural Real Talk Debate in Ghana, Women in Marketing Africa (WiM Africa) brought together top marketing communications leaders and AI experts to examine AI’s dual impact on the continent’s marketing and creative industries.
Accra, Ghana – Women in Marketing Africa (WiM Africa) has successfully held the first ever Real Talk Debate on AI in Ghana at the MullenLowe Accra offices. Titled "Is AI a Threat or Opportunity for Africa’s Creative Sector?", the event brought together leading industry voices and an across sector group of delegates to explore how artificial intelligence is transforming the marketing landscape across Africa.
08 March 2025
WiM Africa is proud to announce a strategic partnership with Africa’s foremost integrated marketing event, the Nedbank IMC Conference. WiM Africa – the regional branch of Women in Marketing (WiM) CIC, a global not-for-profit network dedicated to recognizing, connecting, educating, and celebrating women in the marketing, advertising and communications sector - sees this alliance as a powerful step forward in championing female leadership and creativity across the continent.